So Are They...
The National Sleep Foundation and Merck recently unveiled Beyond Tired, a new campaign highlighting the stories of four people from across the country, to learn more about their struggles and triumphs living with insomnia and their efforts to reprioritize sleep. Over the course of six weeks, viewers can follow along as they meet with a sleep expert from the National Sleep Foundation, implement new tips and behaviors into their sleep routines and share their successes and setbacks along the way via short videos, blog posts and photos on BeyondTired.org. By chronicling their experiences, both the good and bad, Beyond Tired challenges insomnia sufferers to take a renewed focus on their sleep.
MEET THE BEYOND TIRED TEAM AND PREVIEW THEIR STORIES:
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"YOU'RE NOT ALONE"
Insomnia can be a frustrating, and even isolating condition, yet in the U. S., an estimated 23.5 million people experience symptoms consistent with the diagnosis of insomnia – roughly 10 percent of the adult population.
“I understand all too well how lonely it can feel when you’re lying awake at night, while everyone else is asleep. I was tired of feeling alone and knew it was time to make a change in my sleep habits,” said Zac, who has struggled with insomnia for much of his adult life.
I hope by following my journey, others will realize that they don’t have to accept insomnia as part of life and can feel inspired to try new tips and address their sleep habits.
For those suffering from insomnia, it’s important to know that help is available and that there are others, like Zac, Jessica, Julie and Jana, who struggle with their sleep. To learn more about each individual and follow weekly installments of their personal stories, visit BeyondTired.org.